Failing Forward Successfully

By: Debbie Allen

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Failing Forward Successfully

Can Mistakes Be Good For Your Business?

Hopefully you make a mistake now and again, because failure can
actually be good for you and your business. If you haven’t made
any mistakes for a while, you may be playing it too close to
your comfort zone and not stretching yourself far or fast enough
to achieve high level goals. To aim high, you must accept some
of the risks that go along with learning something new.

Risks come with the acceptance that you will make some mistakes
along your journey, but you will want to avoid making costly
mistakes or making the same mistake over and over again. Use
good common business sense. Every business and every career has
its share of challenges. You will constantly be tested in
business as new challenges arise or as your business grows and
expands.

You will always be challenged with new areas of your business
that stretch you past your current abilities and expertise. It
may be a big sale, the start of a new business, a new
opportunity or an extremely difficult challenge. Yet all
failures will help you learn more about your business and help
you build your self-esteem at the same time.

Learn from your mistakes and move On. (Actually I don’t even
like the word mistake; I believe that mistakes are simply
challenges in disguise.) Realistically most of us don’t get it
right the first time around.

Successful People:

·Make mistakes all the time, but the only difference is that
most of the failures go unnoticed because they don’t give up.
They keep on going.

·Make it look easy. Although it’s easy looking in from the
outside, many don’t often notice or acknowledge their failures.

·Evaluate their failures, come up with new solutions to the
challenge and try again – this time more educated than the first.

·Don’t allow the fear of failure to stop them from achieving
their goals.

A study of the failure and challenges of business shows the
ultimate success secrets of any enterprise. These are the key
lessons an organization learns as they grow, expand and compete
in a changing marketplace.

If you want to create shamelessly fabulous success, study all
the failures. Most highly successful people were not successful
from the beginning, they had to struggle a little or a lot to
reach their peak potential. Walt Disney was actually fired from
his first job because he was told that he was not creative
enough. Not creative enough? Luckily, he didn’t listen to his
clueless boss and trusted his own innovative ideas.

We all have a tendency to focus on success and fear failure when
things don’t go as planned. So don’t be too hard on yourself if
you feel that you are making too many mistakes to make it to the
top. Hang in there and be patient. Once you overcome the
challenge, you won’t have to do it again and you will be failing
forward faster.

Success takes time just as it takes time for you to adjust and
learn new skills. But, be aware that mistakes will continue to
happen even after you have reached a high level of success. You
will always need to be learning something new in business to
stay innovative and on top of your game.

When you think you have it all figured out and have made all the
mistakes you need to make to learn, something will challenge you
again and test your confidence. (I’ve been an entrepreneur all
of my adult life and I’m still making mistakes, and plan to keep
making them. Once I have it all figured out I get bored.) Making
mistakes, turning them into challenges and then overcoming those
obstacles in business is extremely rewarding. There is nothing
that can challenge, motivate and build your confidence faster.

Mistakes and challenges are going to occur anyway, so the sooner
you learn from them, the sooner you will become more successful
in whatever you do. Most people tend to reach conclusions about
success, but until success is compared with failures – people
don’t truly understand the whole story of how business works.

Why Don’t They Teach Failure In School?

Failures tend to disappear from business education curriculum?
Information about business failures is often scarce or ignored
completely, yet it is inevitable. On the other hand, information
on successful companies and their success strategies is in
generous supply.

Companies that pursue unsuccessful strategies either change
their business strategies or they go out of business. A
successful company is described as having used visionary
management and innovative marketing strategies while a failing
business is accused of poor business management and overall bad
business skills. So why don’t we teach future entrepreneurs more
about failure? Wouldn’t that save us a ton of money from
mistakes that could have been avoided in the first place?

Can you imagine telling your banker to add an additional $20,000
for the mistakes that you plan to make in your new business
venture? They would think you were crazy. Yet that is exactly
what is going to happen while you develop the business. You
simply must make mistakes to see what works and does not work to
attract new customers. It is necessary to make mistakes as any
business grows. The reason why franchises have a larger success
rate than independent company start-ups is because they have
already made many of the mistakes and systemized the business
around avoiding them in the future. For the most part,
franchises come with proven success systems that were created
out of learning from past mistakes. So mistakes can indeed be
good for business.

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Debbie Allen is an international professional speaker who has
presented in nine countries. She is a well-known self
promotional marketing expert and author of four books. Her
expertise has been featured in Entrepreneur, Selling Power and
dozens of other national and international publications. Her
award winning book, Confessions of Shameless Self Promoters has
been published in four countries. Download a free chapter of
this insightful book, sign up for your free online marketing
newsletter, and check out Debbie’s dynamic presentations at
www.ConfessionsofShameless.com

Debbie Allen:
Debbie Allen