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Raising Venture Capital for the Serious Entrepreneur
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List Price: $49.95
Our Price: $27.73
You Save: $ 22.22 (44%)
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Average Customer Rating: 
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Binding: Hardcover
Dewey Decimal Number: 658.15224
EAN: 9780071496025
ISBN: 0071496025
Label: McGraw-Hill
Manufacturer: McGraw-Hill
Number Of Items: 1
Number Of Pages: 288
Publication Date: 2007-09-10
Publisher: McGraw-Hill
Studio: McGraw-Hill
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Spotlight customer reviews:
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Customer Rating:
Summary: So you need investors and need to write a business plan...
Comment: I did, so I bought five books. I will review them from worst to best.
"Finding an Angel Investor In a Day," by The Planning Shop (2007), told me nothing I didn't know, and I didn't know anything about business plans or angel investors. The title is ludicrous and the advice is obvious, e.g., "Your business plan should be concise, compelling, and irresistible to investors." 1 star.
"The ABC's of Writing Winning Business Plans," by Garrett Sutton (2005), walks you through writing business plans for a lawn mowing business and buying a pizza restaurant. If your business is more complicated, this is not the book for you. 1 star.
"The Ernst & Young Business Plan Guide," by Brian Ford, Jay Boorstein, and Patrick Pruitt (2007), is a good book but hardly inspiring or insightful. If you follow this book your business plan will be competent but won't grab investors. 3 stars.
"Angel Financing for Entrepreneurs," by Susan Preston (2007). This book doesn't explain how to write a business plan, but it explains how to make a 10-minute PowerPoint presentation to investors -- a presentation that will grab investors. For example, one question is "How is your product or technology scalable?" I also learned some of the financials that angel investors look for, such as what IRR is expected. This book helped and inspired me to write an excellent presentation, that became the basis for my business plan. 5 stars.
"Raising Venture Capital for the Serious Entrepreneur," by Dermot Berkery (2008). This is a textbook for a business school course about venture capital. This book is full of insights. Every few pages new ideas would compel me to go to my computer and add stuff or rewrite my business plan, for example, Berkery emphasizes the need for clear milestones. Preston mentioned milestones but didn't make it clear why they are so important. The financials that were briefly presented in Preston's book are thoroughly presented in Berkery's book, for example, what gross margin investors look for (80% or more) and why they need such extremely profitable products or services. Plus you learn the jargon or key phrases of venture capitalists, e.g., "a large but well signaled market," the importance of "market power" and an effective "route to customers." I feel that my business plan now speaks to investors in their language, with the numbers they are looking for. 5 stars.
Customer Rating:
Summary: Very Smart Book
Comment: I haven't finished it reading yet, but I learned more about business in the first thirty pages than I've learned in the rest of my entire life.
This book is built to give entrepreneurs the view of people who have money and vice versa. It covers presentations, milestones, business plans, and stock options.
I had never understood what preferred stock meant until I got this book.
It's very readable and not pretentious at all, even though it's talking about people giving you millions and millions of dollars. It's also focused on the point that without venture capital and people starting businesses, the economy just doesn't work.
Excellent book, I'm very happy with my purchase. It's also written very recently and takes into account a lot of other companies' recent experiences.
If you want to start a business that requires some capital and don't know much about business, this is the book you want.
Customer Rating:
Summary: Great Book
Comment: I have worked on business transactions in varying roles for the last 20 years. Although I already knew a lot about the subject matter, this book organized the subject and explained it in a way that anyone can understand. As soon as I finished the book, I bought a second copy for a friend who is an entrepreneur. I have also recommended it to several lawyers, accountants and economic development professionals, who play supporting roles to local entrepreneurs. If you only buy one book on this topic, this should be the one.
Customer Rating:
Summary: A must for any aspiring entrpreneur
Comment: I am new to the startup seen and looking for some guidance on how to approach potential investors. I came upon this book when looking for an old book on business plan creation.
I looked at the reviews for the book and decided to buy it. It was one of the best book purchases I made. This book gives a clear and concise narrative on venture financing which basically leads to what an entrepreneur should do deal with potential investors.
The style of the author in using mini case studies aligned absolutely with my business school training. The best thing for me was, now when I read VC related articles in entrepreneurship sites, I know what they are talking about. The author basically opens the door to VC world for the readers. Great book.
Customer Rating:
Summary: Valuable Insights for Entrepreneurs
Comment: This book is a must-read for anyone who plans on seeking venture capital to fund their company. Many entrepreneurs are able to develop great ideas and technologies, but don't know how to seek funding for their company. This book offers practical guidance for the fundraising process, and provides a rare glimpse into the mind of a venture capitalist who actually funds early-stage companies. The author is a partner at a leading European VC firm, but his insights apply to entrepreneurs in the US as well. All in all, a valuable book that is also easy to follow.
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Editorial Reviews:
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Have the negotiating edge when getting your new business off the ground Written by Dermot Berkery, an internationally known venture capitalist with Delta Partners, this complete toolbook thoroughly details how venture capitalists arrange the financing for a company; what they look for in a business plan; how they value a business; and how they structure the terms of an agreement. Within its pages, you'll find everything you need to successfully raise new business capital with the most attractive terms possible. Using informative case studies, detailed charts, and term sheet exercises, Raising Venture Capital for the Serious Entrepreneur discusses the basic principles of the venture capital method, strategies for raising capital, methods of valuing the early-stage venture, and proven techniques for negotiating the deal. The author leads you step-by-step through: - Developing a Financing Map
- Getting to the First Stepping Stone
- Understanding the Unique Cash Flow and Risk Dynamics of Early Stage Ventures
- Determining the Amount of Capital to Raise and What to Spend It on
- Learning How Venture Capital Firms Think
- Creating a Winning Business Plan
- Funding Early-Stage Companies
- Agreeing on a Term Sheet with a Venture Capitalist
- Setting Terms for Splitting the Rewards
- Allocating Control between Founders/Management and Investors
- Aligning the Interests of Founders/Management and Investors
This invaluable guide also includes term sheet exercises that test your understanding of various financing situations facing companies. In addition, the book features three extensive case studies: the first covering a fictional start-up company used throughout the book, the second offering a stepping stone map, and the third presenting a term sheet used in practice by venture capitalists.
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